Bike Station

Established in 2004 we are Santa Cruz County s only woman-owned bicycle shop.
The shop grew from an idea ten years ago. We entered the competitive and saturated market of established bike shops in town because we wanted to offer folks something different. Inspired by the small shop in Italy we fell in love with -- a place you went not only to get things you needed but also to hang out, trade stories, and see what other people were doing -- we sought to recreate that experience. We pride ourselves on offering technical excellence and unique items and brands, infusing the shop with energy that comes from genuine love of the bike.
Owned by Joanne Thompson, Bike Station Santa Cruz caters to cyclists of all levels and disciplines. The shop is the reflection of Joanne s passion for all things cycling and her commitment to the community and women s cycling. Joanne has been riding and racing bicycles since 1984. She has won races in all disciplines, road, team triathlon, time trial and mountain bike. She also won the state championship road race in 2010.
The shop is supported by an amazing staff; Sarah Hansing, Jeff Hoover, Johnny Mullane, Domenique Montoya, Eli Young and Hank the flat coated retriever.
Cycling can seem complicated and a bike shop can be an intimidating place. Our aim is to make you comfortable, on your bike and in our shop. No question is too silly, and we are here to help. Whether you are thinking about a new bike or your bike is in need of some TLC or you just want to check out the latest cycling gear, stop by and say hello!