EYEtrendZ

EYEtrendZ (formerly Sterling Optical at Pershing Plaza). Is a locally owned eyeglass, sunglass, and contact lens provider located in a brand new location in Kenosha. We still take your vision insurance!
EYEmed, NVA, VIPA, Superior Vision, United Health Care Vision, Spectera, Optum Health and others!

We are now open at our brand new location next to the Forward Dental, and CVS pharmacy located at the corner of Green Bay Rd and Washington Rd (Hwy 31 and Hwy 142).

Schedule your next eye exam today, or bring in your doctors RX from your favorite Doctor!

Former Sterling and Kindy Optical patients we have served for 3 decades in Kenosha are in for a real treat! A beautiful brand new office, great new frame selections, Dr. James Ross and associates has joined us as well.

Over 30 years of optometry experience.

Come experience Kenosha County's most experienced Optical staff, with roots in Kenosha. Some of our staff has been serving you locally for decades.

Call us today for next eye exam or contact lens Rx renewal!