Sergey Ovchinnikov

Sergey Ovchinnikov is the Co-Founder & Platform Strategy lead at 2findlocal, with 15+ years of experience in digital platform architecture, local business infrastructure, and structured data management.

He helped build and scale large directory systems supporting 2,000,000+ listings nationwide, with a focus on data verification workflows, location consistency frameworks, and integrations with enterprise location platforms such as Yext.

Areas of focus:

• Platform structure and scalability
• Data organization standards
• Location ecosystem analysis
• Long-term strategic development
• Editorial integrity oversight

Sergey’s structured-data background shapes 2findlocal’s disciplined approach to savings content, ensuring scalable content hierarchy, responsible city coverage, and guidance grounded in verifiable sources.

Philosophy: Strong local consumer guidance begins with structured information. Clarity and organization build long-term trust.

LinkedIn: https://www.linkedin.com/in/sergey-ovchinnikov-2648b620/